You can dive deep into the details of the format here if you’d like.Įssentially, WebP uses something called “predictive coding” to reduce the amount of information that it needs to store for an image. The specific compression technique that WebP uses is highly technical, so we’ll just summarize the basics below. What Makes WebP Images Different from Other Image Formats? Over time, support for the WebP image format has grown, and all major browsers now offer support for WebP images – more on that in a later section. It’s a similar idea to open-source software, which is what WordPress is. Google has added new features to it since that initial release and released it as an open format, which means that anyone can freely use the WebP format with no restrictions. The WebP format was developed by Google and originally launched back in September 2010. In this post, you’ll learn everything you need to know about WebP, including how you can start using WebP images on your own WordPress site. This would result in happier site visitors, as your web page will load faster for them. Instead of adding that image as a JPEG file, you could upload it as a WebP file. For example, let’s say you want to include an image of your most recent vacation in the blog post that you’re writing. WordPress recently added support for the WebP image format, which means that your site can now start benefiting from it. If the world can reduce the size of image files on websites, loading websites will require less energy usage. Using WebP images also helps create a greener web because every byte of data requires energy to transfer and store. WebP’s image file sizes are considerably smaller than other image formats such as JPEG, PNG, and GIF, and this reduction in size causes no harm to your visitors’ experience. Smaller file sizes mean faster web page load times. WebP is a modern image file format that can reduce the file size of your images without changing their quality or resolution. But another important detail is the file format of the images themselves – e.g., JPEG, PNG, or the focus of this post – WebP. There are a few common strategies for optimizing images for performance, such as resizing and compressing them. Now that certainly doesn’t mean you shouldn’t use images on your site, but it does mean that you need to pay a little extra attention to your images to make sure you’re optimizing them to avoid performance issues. Did you know that ranked as the fastest WordPress host in Review Signal’s 2021 test? That’s a huge win, but even the fastest host will encounter slower page speeds if that page includes enormous image files. And a larger file size means slower load times. The more images you use on a page, the larger that page’s file size will be. As they say, a picture is worth a thousand words.īut that engagement comes at a cost – file size. You probably recognize by now that using images on your website is a great way to break up long walls of text, and of course, images help keep your visitors engaged.
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